Trade & Hospitality
For over 25 years, Sommelier’s Choice has partnered with leading restaurants, hotels, wine bars, and specialist wine merchants across the UK, supplying thoughtfully curated wines sourced directly from boutique producers across Europe and beyond.
Founded by former UK Sommelier of the Year Tim Green, our approach is shaped by decades of hospitality experience and a deep understanding of how wine should enhance both dining and customer experience.
Today, we are proud to work with a wide range of hospitality businesses — from Michelin-starred restaurants and premium casual dining groups to boutique hotels and contemporary wine bars — including long-standing partnerships with groups such as Hawksmoor, Fishworks, and Rockfish.
Our portfolio is built around provenance, balance, and individuality, bringing together wines that offer both commercial versatility and genuine character.
Who We Work With
We work closely with a broad range of trade and hospitality partners across the UK, including:
-Michelin-starred and fine dining restaurants
-Premium casual dining groups
-Hotels and boutique hospitality groups
-Wine bars and specialist venues
-Independent wine merchants and retailers
-Regional distributors
Whether supporting an established wine programme or helping develop a new list from the ground up, we take a collaborative and long-term approach to every partnership.
Why Partner With Sommelier’s Choice?
Curated Boutique Portfolio
Our collection brings together carefully selected wines from family-owned and independent producers across France, Italy, Spain, Portugal, and selected New World regions.
Many of our wines are imported directly and are available exclusively through Sommelier’s Choice within the UK market.
From approachable by-the-glass wines to iconic fine wines and cellar selections, the portfolio is designed to offer both quality and flexibility across a range of hospitality environments.
Hospitality-Led Wine Selection
With roots firmly within hospitality, we understand the balance required between style, pricing, consistency, and customer appeal.
We work closely with each partner to curate wine selections that complement both cuisine and service style — whether for seafood-led menus, premium steak restaurants, tasting menus, hotels, or contemporary wine bars.
Our approach is always tailored, commercially aware, and designed around the individual identity of each business.
Exclusive Wines & Direct Producer Relationships
Over the past 25 years, we have built long-standing relationships with many of the producers within our portfolio, several of whom we represent exclusively within the UK.
These relationships allow us to offer distinctive wines with strong provenance, consistency of supply, and access to producers who remain deeply connected to their vineyards, heritage, and winemaking philosophy.
Bespoke Wine Programmes
Alongside our wider collection, we also collaborate with selected hospitality partners to develop bespoke wines tailored specifically to their business.
From exclusive labels and house pours to wines created around a particular cuisine or dining concept, we work closely with producers to create offerings that feel both distinctive and commercially effective.
This collaborative approach allows our partners to build a more memorable and individual wine experience for their guests.
Support Beyond Supply
We believe strong partnerships extend well beyond simply supplying wine.
Our support includes:
-Wine list consultation
-Staff training and tastings
-Food pairing guidance
-Producer visits and winemaker dinners
-Seasonal list development
-Fine wine and cellar recommendations
By combining product knowledge with hospitality understanding, we aim to provide genuine long-term value to our partners and their teams.
Reliable Supply & Service
Sommelier’s Choice imports and holds stock directly within the UK, supporting reliable nationwide supply across both hospitality and retail sectors.
As an independent business, we pride ourselves on maintaining responsive communication, flexibility, and a highly personal level of service.
We understand the importance of consistency within hospitality and work closely with our customers to provide dependable support throughout the year.
Let’s Work Together
If you are looking for a hospitality-focused wine partner with a carefully curated portfolio, strong producer relationships, and a highly personal approach to service, we would be delighted to speak with you.
Whether you are developing a new wine list, reviewing your current offering, or looking for something more bespoke, our team is always happy to arrange a conversation or portfolio tasting.
T +44 (0)1689 855 034
E orders@sommelierschoice.co.uk
